Comet
Comet
Comet
SNEAKER FASHION
SNEAKER FASHION
SNEAKER FASHION
LIFESTYLE
LIFESTYLE
Out of this World
Out of this World
Out of this World
which craft?
Identity Design of lifestyle sneaker brand that does not follow the classic playbook and experiments at every step.
Identity Design of lifestyle sneaker brand that does not follow the classic playbook and experiments at every step.
Designing for
Physicality
Designing for
Physicality
The logo has diverse physical use cases: Stitches, textures, materials. At the same time, the logo was designed to define the style and perception of the product.
The logo has diverse physical use cases: Stitches, textures, materials. At the same time, the logo was designed to define the style and perception of the product.
Consistently
Variable
Consistently
Variable
New drops. New style. Consistent brand charm. The identity extends across a variety of styles while still being iconic.
New drops. New style. Consistent brand charm. The identity extends across a variety of styles while still being iconic.
Not Just Sneakers.
It's a statement. It's Culture.
Not Just Sneakers.
It's a statement. It's Culture.
While a sneaker brand, Comet planned to extend across different physical formats (even a fridge!?) Cut. Distort. Rotate. Scale. Do whatever, the identity still holds.
While a sneaker brand, Comet planned to extend across different physical formats (even a fridge!?) Cut. Distort. Rotate. Scale. Do whatever, the identity still holds.
